India — Joyun Launches 13-Product Skincare Line With Centella, PDRN

Joyun has entered India's skincare market with a lineup of 13 products split across two ingredient platforms, Centella asiatica and Rose PDRN, according to a report from IFAB Media. The report does not disclose pricing, launch dates, or retail partners for the India rollout.

What products is Joyun launching in India?

The 13-item lineup is organized into two ranges built around separate active ingredients, Centella asiatica and Rose PDRN, per the IFAB Media report. The report does not break down how many of the 13 products fall into each range or specify formats such as serums, creams, or masks.

By the numbers

• 13 total products in the India launch, per IFAB Media
• 2 distinct ingredient ranges: Centella asiatica and Rose PDRN

What is Centella asiatica and why does it matter in skincare?

Centella asiatica, also marketed under the name "cica," is a plant extract long used in soothing and barrier-focused skincare formulas, a category that has driven much of the ingredient-led product development covered by HTT News' guide to science-backed skincare routines. The IFAB Media report does not detail Centella concentration levels or specific claims made for Joyun's formulas.

What is Rose PDRN and how is it used in skincare?

PDRN, short for polydeoxyribonucleotide, is a salmon-derived ingredient that has moved from clinical and injectable use into topical skincare marketing, often paired with botanical extracts such as rose. Joyun's decision to build a full range around Rose PDRN places the brand alongside a wider shift toward actives once confined to dermatology offices, a trend also visible in the retinoid-category comparisons HTT News has tracked in its retinol-versus-retinal explainer. The IFAB Media report does not specify PDRN sourcing or concentration for Joyun's line.

How does Joyun's entry fit into broader ingredient trends?

The pairing of a long-established soothing extract with a newer, clinically derived active mirrors a pattern across the skincare category generally: brands increasingly launch with two-track ranges, one built on familiar botanicals and one on newer actives, to appeal to both ingredient-cautious and ingredient-forward shoppers. Nothing in the available reporting indicates whether Joyun is positioning itself at a particular price tier or distribution channel in India.

What's not yet known about the India launch?

The IFAB Media report, as relayed via Google News, does not name retail partners, confirm a launch date, or state pricing for any of the 13 products. It also does not identify company executives, India-specific sales targets, or manufacturing details. Readers seeking those specifics will need to wait for additional reporting or an official statement from Joyun.